Had a very pleasant stay at this hotel and was treated with extremely polite and helpful hotel staff especially Kili. She helped me arrange for a tour to Halong Bay, Ninh Binh and shuttle bus from SaPa at a very reasonable price and even offered for me to use the hotel amenities after my checkout before my departure to SaPa.
The hotel is strategically located, with many good food places in the vicinity. Pho, Bun Cha, Bun Bo Nam Bo are some to mention. Hoan Kiem lake is within 10min walk but there's so many things to see along the streets such that time will pass in a flash.
Room is really clean, towels are folded nicely into the shape of a swan.